The bankruptcy of classical political ideologies does not lead to an era of the lack of ideology. Ideologies as such do not disappear and cannot disappear. They will endure as an instrument of conquest of power by certain elites, but will no longer be a part of the social world view. The vacant space will be occupied by other forms, some of which, e.g. network identification, are only in the making now. At the same time against the background of the bankrupt ideologies there is a significant increase in the ideas production not by a caste of professional ideologists only. Now, the traditional mass indoctrination runs parallel to the production of ideas by masses themselves.